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‘Sport dans la Ville’ partnership: Edenred champions the cause of social solidarity

On Friday, April 26, a group of some twenty youngsters from the Les Rosiers district of the Paris suburb of Sarcelles were lucky enough to spend an entire day with Emmanuel Le Roch, the skipper of the Edenred sailboat.

As part of its partnership with the nonprofit organization 'Sport dans la Ville' (‘Sport in Cities’), Edenred organized a one-day event dedicated to the subject of sailing and seamanship, to celebrate the exploits of the yachtsman Emmanuel Le Roch. This French nonprofit organization has for the last 20 years helped young people from the town’s disadvantaged districts to develop their potential by taking part in sporting activities.

This event was conceived to give these young Parisians the opportunity to discover the world of sailing and the skills of a yachtsman. The rendezvous formed part of a program to provide youngsters with support and encouragement all the year round through the nonprofit organization ‘Sport dans la Ville’. This provides a way of discovering new environments that are often far removed from the kids’ everyday lives, enabling them to develop their curiosity and to build their confidence.

This unforgettable experience is just the first in a whole series of meetings between the youngsters and the yachtsman to be held in both France and Brazil between now and December. In July other young participants in the ‘Sport dans la Ville’ programs will meet up at the port of La Trinité-sur-Mer in Brittany for a visit dedicated to sailing and the entrepreneurial spirit on board the Edenred sailboat, which will take part in the next Transat Jacques Vabre sailing competition

In the words of Victor Genin, Edenred CSR Director: “We wanted to enable another of our partners to benefit from our partnership with Emmanuel Le Roch: the ‘Sport dans la Ville’ program. This initiative illustrates and reinforces Ideal, our CSR policy, and especially the ‘solidarity’ aspect of its People initiative."

Find out more on the Group's social commitments
Discover Emmanuel Le Roch's profile


Edenred is a leading digital platform for services and payments and the everyday companion for people at work, connecting more than 52 million users and 2 million partner merchants in 45 countries via close to 1 million corporate clients.

Edenred offers specific-purpose payment solutions for food (such as meal benefits), incentives (such as gift cards, employee engagement platforms), mobility (such as multi-energy, maintenance, toll, parking and commuter solutions) and corporate payments (such as virtual cards). 

True to the Group’s purpose, “Enrich connections. For good.”, these solutions enhance users’ well-being and purchasing power. They improve companies’ attractiveness and efficiency, and vitalize the employment market and the local economy. They also foster access to healthier food, more environmentally friendly products and softer mobility.

Edenred’s 10,000 employees are committed to making the world of work a connected ecosystem that is safer, more efficient and more responsible every day. 
In 2022, thanks to its global technology assets, the Group managed some €38 billion in business volume, primarily carried out via mobile applications, online platforms and cards.

Edenred is listed on the Euronext Paris stock exchange and included in the following indices: CAC 40 ESG, CAC Next 20, CAC Large 60, Euronext 100, FTSE4Good and MSCI Europe.

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