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Development 25 March 2014

Edenred Brazil acquires the client portfolio of CBA Bonus

Edenred strengthens its position in Brazil by acquiring the client portfolio of the company Bônus, a player on the food and meal voucher market.

In 2012, Edenred acquired Comprocard, an issuer of food vouchers in Brazil. In January 2014, it continued its expansion on the employee benefits market by acquiring the client portfolio of the company Bônus, another player on the same market.

A subsidiary of the Brazilian family-owned group CBA, Bônus offers employee benefits solutions, primarily in digital format, with two flagship solutions: a food voucher, which accounts for 75% of the volume issued by the company, and a meal voucher. This acquisition enables Edenred to strengthen its geographic position in the region of São Paulo, where Bônus is highly active, and more intensely penetrate the sector of small and medium enterprises, in which Bônus conducts most of its activities.

Signed in November 2013, the transaction became effective in January 2014, with the migration of its client portfolio, made up of nearly 3000 client companies and 70,000 beneficiaries.
This acquisition has many strategic benefits for the Group's Brazilian subsidiary, as emphasized by Gilles Coccoli, Managing Director for Edenred Brazil: "We are thrilled about this operation that will allow us to build our presence in the São Paulo region and strengthen our position in the sector of small and medium enterprises."

The Group's leading country in terms of issue volume, Brazil has an employee benefits market with fine growth prospects, on account of its low penetration rate and a potential market of nearly 50 million people.

About

Edenred is a leading digital platform for services and payments and the everyday companion for people at work, connecting more than 60 million users and more than 2 million partner merchants in 45 countries via close to 1 million corporate clients.

Edenred offers specific-purpose payment solutions for food (such as meal benefits), engagement (such as gift cards and engagement platforms), mobility (such as multi-energy solutions, including EV charging, maintenance, toll and parking) and corporate payments (such as virtual cards). 

True to the Group’s purpose, “Enrich connections. For good.”, these solutions enhance users’ well-being and purchasing power. They improve companies’ attractiveness and efficiency,and vitalize the employment market and the local economy. They also foster access to healthier food, more environmentally friendly products and sustainable mobility.

Edenred’s 12,000 employees are committed to making the world of work a connected ecosystem that is safer, more efficient and more responsible every day.

In 2023, thanks to its global technology assets, the Group managed €41 billion in business volume, primarily carried out via mobile applications, online platforms and cards.

Edenred is listed on the Euronext Paris stock exchange and included in the following indices: CAC 40, CAC 40 ESG, CAC Large 60, Euronext 100, Euronext Tech Leaders, FTSE4Good and MSCI Europe.

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